Story: Brolos Lobster
Episode: 4
Presenter: Carmen
Air Date: 15 March 2026

Carmen experiences the Geraldton’s Fishermen’s Co-operative in person, overseeing the fascinating process they take to bring lobster to your plate.

• Brolos operates in the coastal city of Geraldton, which is a major fishing centre on Western Australia’s Mid-West coast.
• The co-operative was founded in 1950 by a group of local fishermen who wanted to work together to process and sell their catch.
• Brolos is a fishermen-owned co-operative, meaning many of the lobster fishers in the region are members and part-owners of the organisation.
• The company mainly processes the Western Rock Lobster, which is one of Western Australia’s most valuable seafood products.
• Many of the lobsters handled by Brolos are caught around the Houtman Abrolhos Islands, about 60–80 km off the Geraldton coast.
• Brolos operates a modern processing plant where lobsters are graded, packed, and prepared for export.
• The company exports live and frozen lobster to international markets, especially in Asia where the seafood is considered a premium product.
• Brolos provides jobs and supports the fishing industry in Geraldton, making it an important part of the region’s maritime history.

For more information, head to:
brolos.com.au
broloslobster.com